![]() ![]() You don’t need to provide in-depth tutorials or instructions for your sign-ups. Rather than obsess over word count, consider the purpose of your onboarding emails in the first place. ![]() Sure, there’s plenty of debate over the “ideal” length of a business email (although recent research seems to point the 50 to the 125-word range as the sweet spot). You probably noticed that most of our onboarding templates were pretty short and to-the-point, right? To wrap things up, we’ll quickly review some best practices of onboarding emails (and why they’re worth sticking to). Crafting a positive onboarding experience is among the most important customer retention strategies.Īnd so understanding the anatomy of top-performing onboarding emails is a plus for SaaS marketers.
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